X-Perience The X-Traordinary

Company Profile

Since its inception in 2013, Kolkata based X Factor Branding PR Events has worked with widely known and emerging brands. Our practice areas include Branding and Marketing, Public Relations, Social Media Management, Content Creation, Graphic Designing and Events. We have a 360-degree approach that delivers game-changing results to our clients.

Director's Profile

Possessing varying personalities and fortes, our common aim and vision brought us together to achieve the singular goal which is to provide access to the best PR, branding and event management channels. Our founders have held various positions of significance before joining forces to create the Image Management maverick which is X-Factor.

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Mrs. Puja Arora Bose

Mrs. Puja Arora Bose holds a diploma in PR Management and a Masters in International Relations. She has stellar experience in administration, as she has served the Ministry of External Affairs. She is responsible for the timely delivery of content and smooth implementation of strategies.

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Mr. Kunal Bose

Mr. Kunal Bose, who manages all the technical aspects of the business, holds a degree in Accountancy and an infinite amount of knowledge in the fields of production and event design.

Services


  • Branding &
    Marketing

  • Public
    Relations

  • Social Media
    Management

  • Graphic
    Designing

  • Campaign
    Planning

  • Celebrity
    Management

  • Events
     
We have a rich mix of experienced as well as young talent, which gives us the necessary diversity to craft communication and design for a hybrid media landscape. In a highly cluttered and competitive marketing space, it becomes easy to get lost in the crowd and go unnoticed. However, our branding and marketing solutions give the most effective route to customers to get featured amongst the top brands in the city and in the nation. We have the required expertise to build high visibility for brands through different mediums. Our practise areas include Brand Image and development , brand visibility to target audience , drafting cost effective packages , outdoor, digital and print advertising , radio tie ups, ATL/ BTL activities, product and retail launches to name a few.
Having been in this Industry since 2013, our team has traversed every nook and cranny on the ever-evolving PR landscape. We have, as a well established PR agency, built strong relations with clients that span the length and breath of this great nation and have successfully been handling communication needs of brands across various categories. Our Public Relation service helps a business or individual cultivate a positive reputation with the public through various unpaid or earned communications, including traditional media, social media, and in-person engagements. Our Practice areas include drafting content for press release, Media coverage and tracking, preparing a Media Docket, influencer/ Blogger Activity, preparing a Guest List, maintaining Media Relations and Outreach to name a few.
With digital competition on the rise, there are two options. Get laidback and low visibility or innovate and stay ahead of the rest. Luckily for you, we choose the latter. As the world changes, brands need to change to be in sync, and more importantly , creative agencies like ours need to change just as rapidly. Our social media strategies help you stay at the top of the online space and our engaging content gives your brand the right visibility and capability to generate the desired clicks, leads and conversions. Social media marketing is all about creating, scheduling, analysing and posting content on different social media platforms like Facebook and Instagram. Brands, individuals or businesses mail to reach new customers online or to improve and maintain their reputation. Our practise areas include Content Creation, regular postings on social media platforms which are both visual and textual, profile creation and management, conceptualising a monthly calendar for the brand, collaborating with influencers and bloggers , paid promotion on Facebook and Instagram by analyzing and choosing the correct target audience to reach
Emergence of new platforms has drastically changed the way content is consumed. Consumers are increasingly reading news, getting updates and scrolling through social media. Everyone loves creative work, be it whichever platform, but the internet and social media have radically democratised creative output. This is where our agency comes in the picture. Our young and talented graphic designing team creates quirky and engaging content which serves two purposes - it gets our point across in the most visually appealing way possible.
Whenever businesses launch, they will at some point of time, want to produce a photo shoot to showcase their product or service. Right from establishing the desired goals and objectives for your campaign to eventually and effectively achieving it, we are there for you through it all. We make the best and most cost effective campaign come to life. We make arrangements for product and service photography which helps your brand achieve what our brand stands for- It brings out the ‘X Factor’ of your brand and increases top-of-mind awareness.
Seems like quite a task? Isn’t it! But don’t worry, we are the best in the business when it comes to artist and celebrity management. We represent outstanding artists and celebrities pan India. We provide tailored services to our clientele. We have a well-placed network with all types of artists and celebrities and offer complete solutions for managing the professionals such as actors, playback singers, stand-up comedians, dancers to name a few. We understand the requirements of our clientele and work hard to meet their expectations.
The best way to execute a great event is being bold, honest and imaginative at the same time. When you are in the event management business, you need to be flexible. You need to be agile. You need to bring in your technical chops. If you are looking for all of these, you’ve opened the right tab! We at X Factor pour in our heart and soul for whichever event we take up and we ensure we take that extra mile to make your special occasion a memorable one. Be it weddings, corporate functions, exhibitions, sports or music festivals. We’ve got you covered!

Send us a note

X Factor Branding PR Events

A Unit of Adhesive Media Mix Pvt Ltd

103/C, Block-F, New Alipore, Kolkata- 700053

Mobile: +91 8017042218

Email: info@x-factor.co.in

Website: www.x-factor.co.in

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